PLAYBOY FRAGRANCES : SPRING SOCIAL CONTENT
Social content to promote Playboy Fragrances scents for spring. The concept was about encompassing the feeling of being young, free and full of energy for the new season. Produced at Beamly Agency (COTY inc).
Concept – Art direction (stills and video) – Post production – Digital design – Animation
Photographer: Jessica Mahaffey
DOP: Luke Prior
Hair: Darren Hau
MUA: Gina Blondell
Fashion: Ruby Elkins